I’ve long used lawyer videos as part of my overall mix in attorney marketing. It’s highly effective, and one of the services I offer to other law firms is video production.
But employment lawyer Robert Ottinger shows you don’t have to spend a lot of money to make an effective attorney marketing video.
If you want to use video but don’t want to spend thousands for a video crew, check out some of the very nicely-done videos Ottinger has embedded on YouTube and his own site called Work Elephant. Some of his videos are more effective than some lawyer videos I’ve seen that cost thousands of dollars. Check out Work Elephant.
Here’s one of Ottinger’s videos I embedded from YouTube.